The Best Solution for your Business: Pay-Per-Click (PPC) Marketing

We live in a completely digital world, where the way of the internet is actually the way of getting noticed across the world or at least in your industry. Most of the companies that we come across have a strong online presence and are known to grow in their respective industries owing to best marketing practices. Gone are the days when marketing was restricted to only print media or television broadcasts of advertisements. Today, the reach of the internet is so far and wide that it has resulted in a great digital revolution, transforming the lives of many brands. Continue reading “The Best Solution for your Business: Pay-Per-Click (PPC) Marketing” »

The Fault in our Smartphones

Smartphones are a fixture of modern life, with tech-savvy consumers ever-eager to get their hands on the very latest devices. Unfortunately, the pressure to squeeze increasingly complex functionality into small packages, the drive to create features that other developers can’t match, and the rush to bring new products to market as quickly as possible means that developers always have to make compromises. Continue reading “The Fault in our Smartphones” »

Never Feel Guilty about Having Fun with Your Gadgets

There’s quite a scathing meme doing the rounds which basically attacks the thought-process of consumers who show some brand loyalty towards Apple, suggesting that they’re willing to camp out in the cold to be the first to get their hands on a new product while pretty much the same features which come with that product can be found in much cheaper products released by other manufacturers. The meme goes: “How do you milk sheep? Answer, release a new iPhone!” Continue reading “Never Feel Guilty about Having Fun with Your Gadgets” »