How can Bulk SMS Marketing help drive your business forward

Marketing is extremely important to sell your products and services to clients. Innovative of marketing uses the latest technology and a cost-effective method of communication with the clients. Every business with a significant customer base uses innovative means of marketing and reaching out to the clients. Bulk SMS Marketing is a form of marketing that is used to connect with a huge number of customers. It uses text messages to create awareness about the products and to showcase the same. Bulk marketing involves sending bulk messages to thousands of customers at one go. There are various benefits of bulk SMS marketing, which include:

  • The SMS can be sent with the name of the company,
  • It is a faster method to reach the customers,
  • SMS can be easily sent in English or in other languages,
  • The online tool requires only internet enabled computer;
  • It is better than email marketing,
  • Higher engagement level,
  • Covers all demographics,
  • Cost effective,
  • The message can be auto-delivered using scheduling,
  • The message can be easily customized as per requirement.

This form of marketing is highly efficient and will benefit every business type. It allows the generation of leads faster and it becomes easier to introduce new products in the market. There is a guaranteed delivery and a higher engagement level since individuals will have access to their mobile phones at all times. In case of scheduling the message, it will be auto-delivered which adds to the convenience as well.

SMS marketing has always been considered as an impactful form of marketing; it saves on the cost of marketing and ensures high engagement from the consumers. It allows individuals to market their products and services without having to spend a significant amount on the same. It can used to market the products globally and with ease. Considered as an ideal form of marketing to drive a business forward, Bulk SMS marketing does not require training or professional qualification. Any individual with the knowledge of the products and services can achieve the same.

The innovative methods of marketing offer various benefits to the business and help in reaching out to a wider consumer base. It allows an immediate delivery of information and a quick lead generation. Further, every business is on a lookout of cost-effective methods of marketing and bulk SMS marketing does the trick in a few easy steps. It only requires an internet enabled computer and is much better than email marketing. With email marketing, sometimes the email ends up in the spam or junk folder and is never opened, whereas, in case of SMS marketing, there is a guarantee that the message reaches the consumer and they will have a look at it. Additionally, it can be sent with the name of the company and can be sent in various different languages. This allows the marketing team to engage with the consumers in the local language and build a connection which will help grow the business.

Benefits of PHP For Mobile Web Development

In the last couple of years, the number of mobile phone users has been on a constant increase. If trends are anything to go by, the number is most likely to improve. According to a research carried out in the year 2005, there was a projection that in the next ten years or so, the number of mobile phone devices would surpass that of the people in the world. Continue reading “Benefits of PHP For Mobile Web Development” »

The Fault in our Smartphones

Smartphones are a fixture of modern life, with tech-savvy consumers ever-eager to get their hands on the very latest devices. Unfortunately, the pressure to squeeze increasingly complex functionality into small packages, the drive to create features that other developers can’t match, and the rush to bring new products to market as quickly as possible means that developers always have to make compromises. Continue reading “The Fault in our Smartphones” »

Never Feel Guilty about Having Fun with Your Gadgets

There’s quite a scathing meme doing the rounds which basically attacks the thought-process of consumers who show some brand loyalty towards Apple, suggesting that they’re willing to camp out in the cold to be the first to get their hands on a new product while pretty much the same features which come with that product can be found in much cheaper products released by other manufacturers. The meme goes: “How do you milk sheep? Answer, release a new iPhone!” Continue reading “Never Feel Guilty about Having Fun with Your Gadgets” »

Terrapin Case Review

With Terrapin’s range of Samsung Galaxy A5 cases hitting the market at less than half of the price of the likes of InvisibleShield’s $50 screen protector, one cannot help but reinforce the practice of waiting a bit and not rushing for the first product to hit the market, especially amidst all the hype. Personally this only serves to reaffirm my long-standing belief that when it comes to electronics accessories, particularly mobile phone accessories, the most expensive option is certainly not always the best.

I would imagine a lot of people who forked out $50 for a screen protector whose edges shortly start peeling off would be kicking themselves with the knowledge that they could perhaps have rather gone with something like a wallet case, which brings to light Terrapin’s range of wallet cases. Just by the way, you could get two of these for the same price and get much better protection.

A wallet case offers much better screen protection, particularly in covering the curved edges a lot of newer phone models are coming out with lately. So if you’re adamant you want to spend $50 then you can get two different neat designs from Terrapin.


Okay, so I’ll admit I perhaps went for style more than anything as far as my choice in a couple of leather cases. I mean these look extremely good — who would have thought genuine leather could look natural in a green or maroonish colour? What I got however was a whole lot of effective protection in addition to the styling.

Simply put; a wallet case offers full protection for the screen and I suppose I can sort of understand why a lot of people seem to have missed out on this feature since they wouldn’t ordinarily expect a wallet case to offer more protection than an explicitly defined ‘screen protector’.

The protection goes beyond just the manner in which it covers the screen and fits snugly over the phone however. You get great grip (since it’s leather) and so there’s less cringing at that moment your phone falls right of your hand.

Design & Features

With a rise in the preference for mobile payments over traditional payments such as credit cards and especially cash, carrying a separate wallet to house all these other items in addition to one for your mobile phone makes for a waste of pocket real-estate. This is where the genius in the design of this case comes to the fore in that it has some good space to house some of those essentials you might still want to carry around, like one or two credit cards, a couple of business cards maybe and your driver’s licence. All are kept in place with some good quality stitching a solid clasp to keep it closed.

I guess for me it’s all about going with a reputable brand — I mean Terrapin has been around for a good ten years, so I’d say their products and certainly their range of leather cases go down more as offering affordable value for money as opposed to being viewed as a cheaper alternative than say a phone protector. Trust me — you’ll be saving your money while getting a lot more value with this one!