The digital age has brought many improvements for big businesses. Helping to streamline practically all parts of the company, technology continues to advance and open up new opportunities. If you want to make the most of your business, below you’ll discover the most essential technology you need to invest in. From digital packaging print to social media and online data storage; there are many options open to you to expand and improve your company.
Digital printing – Creating a flexible packaging solution
Digital printing has really taken off over the past few years. Producing exceptional results every time, it is known to cut costs and keep important clients/customers happy. Not only can digital printing be great for advertising, it can also have benefits for your company’s packaging too by using digital packaging print . A digital printer can print onto practically any material. This allows you to add your company logo and produce high quality labels, shrink sleeve and flexible packaging. They can also turn to external printing companies like InstaCard for more niche printing tasks like work id badges for staff. These are useful if you have a large number of employees as a way of getting to know everyone, or getting you out of those awkward situations where you forget someone’s name.
Online data storage
Data storage is one of the biggest challenges big companies face today. As more people move to online browsing and ordering, the amount of data is quickly increasing year by year. As reported by Sage, the explosion of data is set to have a pretty big impact on businesses. Therefore it makes sense to start taking action now.
There are plenty of online storage options available and The Cloud is by far one of the most popular. However, big businesses need to be careful when choosing The Cloud. There are two options available and these include public or private. The public Cloud is free, while the private Cloud is a paid service. It is vital that you pay for the private storage due to data confidentiality laws. The free public Cloud is not completely secure. So unless you want to find yourself on the wrong side of the law, be sure to invest in a purely private data storage system.
Strong social media presence
The benefits of social media for big businesses have been widely known for the past few years. However, if you really want to keep your customers happy and drive in new traffic, you need to have a strong social media presence. This means having fresh content uploaded to your social media pages frequently. If you don’t have the time to do this yourself, it would be a good idea to outsource a professional to do it for you. Customer comments and feedback will need to be answered promptly so you need to make sure somebody is accessing the accounts every day.
A good tip as featured on O2, is to ensure you don’t constantly talk about your company. Mix it up a little and add interesting facts and posts regarding recent events and issues.
These are just three of the top technology big businesses should be using. Making the effort to keep up to date with the latest technology will really pay off. Focus on technology that enhances customer experience, lowers your overheads and makes your business life easier overall.